News
May 15
Onex flies in to acquire WestJet
This week Onex announced it wil acquire Westjet for close to $5 billion after shareholder and regulation approval. Read More
May 15
ELLE Québec and ELLE Canada acquired by KO Média
As the global publishing landscape continues to shuffle KO Média has acquired the operating licences of right for ELLE Québec and ELLE Canada. Read More
May 14
Smartphone sales hit 5 year low in North America
According to some new data from Canalys, smartphone shipments in North America plummeted 18% year on year in Q1 2019 to a five-year low of 36.4 million units. This is down from a record high of 44. Read More
May 14
Amex Offers comes to Canada, Cardmembers now have access to digital platform
Loyalty card and points programs continue to be be driver for brands to connect with consumers. Recently American Express Canada [TCO] rolled out its Amex Offers. Amex Offers is a digital platfor Read More
May 13
Second Cup appoints Steve Pelton as its next CEO
Second Cup [TCO] recently announced that Garry Macdonald will retire as Chief Executive Officer on May 31, 2019, and that Steve Pelton has been appointed to succeed him. Read More
May 13
Facebook’s Prepares To Enter The Cryptocurrency Game
Rumours have been circulating for months that Facebook [TCO] has plans of building a cryptocurrency payment platform for its over one billion users. Read More
May 13
Has TV Lost Its Appeal? Victoria’s Secret Says Goodbye To Network TV
according to an internal memo from Les Wexner, Chairman and Chief Executive of L Brands, the parent company of Victoria’s Secret, he said the show will no longer turn to network tv networks. Read MoreTorstar Corporation reports quarterly earnings, adds 15,000 digital subscribers
May 13, 2019 Uncategorized
Get Connected to the right agencyHelp Me Find a solution for my business, let one of our Community Managers help Torstar continues to make promises of “transformation“Toronto Star
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April 30
Mattel selects new social media agency for EMEA
Get Connected to the right agencyHelp Me Find a solution for my business, let one of our Community Managers help Mattel [TCO] has appointed a new lead social media agency for EMEA business and Read More
April 29
Rental giant Hertz sues Accenture, $32M
As a result, Hertz has filed suit against Accenture for suing for the $32m it paid in fees plus for other damages and to fix “the mess.” Read More
April 23
Fishbowl Appoints New Chief Revenue Officer
Fishbowl [TCO] the leading provider of Marketing and analytics solutions provider Fishbowl has announced the company has appointed John Martin as its new Chief Revenue Officer. Read More
April 23
Kraft Heinz CEO out, Former AB InBev exec Miguel Patricio in
Kraft Heinz made a big move today as the consumer facing company has replaced CEO Bernardo Hees with Miguel Patricio, a marketing executive with experience working with brands such as Anheuser-Busch I Read More
April 20
Ralph Lauren consolidates global media buying
In an effort to streamline operations, Ralph Lauren [TCO] has consolidated its global media buying and planning from 12 agencies down to four. Zenith [TCO] has been appointed as the agency of record Read More
April 18
Johnnie Walker selects global advertising agency of record
Global alcohol brand Johnnie Walker is looking to grow its brand awareness as they have switched advertising agencies.Diego who owns the Johnnie Walker brand is also looking to streamline communicatio Read More
April 10