News
September 11
INNOCEAN USA Named Media AOR For UC Davis Health
INNOCEAN USA has been tapped as the media agency of record (AOR) for UC Davis Health. The agency will be responsible for media planning and buying and will be tasked with developing a communications p Read More
September 11
Skullcandy selects global seo and analytics agency of record
As they aim to expand their brand awareness for their wired and wireless headphones, earbuds, and speakers, Skullcandy has recently hired an agency as their global SEO and Analytics agency of record ( Read More
September 11
The Moth’s taps its first digital media agency
Nonprofit The Moth, has selected its first digital agency as their agency of record (AOR) in over 20 years. As part of the assignment the agency will help manage The Moth’s digital marketing prese Read More
September 11
Wienerschnitzel selects INNOCEAN USA as agency of record
Hot dog chain, Wienerschnitzel has selected INNOCEAN USA as its Agency of Record (AOR) and will be tasked to handle strategic, creative and media (planning and buying) responsibilities. Read More
September 5
3 Barries To Consumer Cannabis Adoption
As the cannabis industry aims to become a true global phenomenon it will have to help solve 3 key barriers for consumers: Read More
September 4
Levi’s taps UM for media buying in US
Global fashion brand Levi has turned to UM as its media agency of record (AOR) for the Americas after an agency review. Read More
September 4
Vorwerk turns to Serviceplan Group for global branding mandate
As part of their ‘Global Brand Management’ initiative, Vorwerk has turned to Serviceplan Group to help with their brand strategy, brand positioning and brand architecture. Read More
September 4
Saxx turns to McCann Canada for US project
Vancouver-based Saxx is all about with their stylish underwear maker. As they aim to increase their brand awareness the company has hired McCann Canada t Read More
September 2
Hmlet turns to 72andSunny as branding agency of record in APAC
Hmlet, a co-living startup based in Singapore has 72andSunny as its brand partner following a competitive pitch. Read More
September 2
Is CannTrust out of the game as cannabis contender?
CannTrust has been having a bad year, which has many left wonder if a turn around in sight for the cannabis company which has been plagued with numerous scandals over the year. Read More
September 2
Slane Irish Whiskey appoints new global advertising agency
As they aim to expand their awareness across the globe, alcohol brand Slane Irish Whiskey (owned by Brown-Forman) has awarded a new agency of record (AOR) contract to a new agency who will help the br Read More
September 2
Bojangles’ new creative agency as Agency of Record
The restaurant industry continues to heat up and be a very competitive space, Bojangles’ recently appointed a new lead creative agency, following a demanding review process. Read More
August 29
Direct to Consumer Marketing Agency MuteSix acquired by Dentsu Aegis Network
Dentsu Aegis Network is getting into the Direct To Consumer (DTC) game with its latest acquisition of announced the acquisition of MuteSix, a digital performance agency. Read More
August 28
Tombras named AOR for Continental Mills’ Flagship Krusteaz Brand
Seattle-based Continental Mills, which makes a CPG brand in the pancake and baking mix categories, has selected Knoxville-based Tombras to lead its Krusteaz business. Read More
August 28