About rock-it promotions
rock-it promotions is recognized as one of Canada’s leading lifestyle PR agencies. A full-service PR and communications agency with services including event planning, social media, launch events, press tours, sponsorship, celebrity outreach and representation, product seeding, brand ambassador programs and more.
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rock-it promotions was an invaluable on the ground resource for us as we launched in the Canadian market and beyond. Along with masterminding the media relations strategy for the pre-opening phase and launch of Soho House Toronto, rock-it promotions truly helped us connect with local influencers, broaden our network, navigate several successful TIFF events and cement our place in the city. Their support in exposing the wider international brand portfolio of Houses in the Canadian market was also a major factor in making Soho House Toronto, and other Houses around the world a huge success and we are forever grateful for their passionate and undeniable hard work. Jamie Caring, Chief Marketing Officer / Soho House
When it comes to funding media relations and publicity, one of the biggest challenges is measuring and justifying the Return on Investment. In fact, after several years of spending on Public Relations, we actually found we were getting a diminishing return on our investment. Until we started working with rock-it. Almost overnight, the rock-it team started delivering results. They quickly got up to speed on our brand and immediately surrounded us with traditional media outreach, an impressive, multi-faceted orchestration of social media, and powerful and strategic professional relationships they leveraged on our behalf. The result has been easily measurable ROI: footsteps into our store, visitors into our customers’ stores, traffic on our website, and ultimately, sales. Most impressive, is that all this has been accomplished strategically; with our brand imperatives at the heart of the work they do for us. We aren’t just getting customers through the door, we are getting the right customers through the door. And when they come through the door, those same customers are telling us they are seeing Consonant everywhere, which means rock-it is also delivering the most valuable commodity of all, and that’s buzz. With rock-it, publicity isn’t a cost anymore, it is a true investment that delivers measurable results: immediate sales and long-term brand equity. As a business owner, I cannot recommend the team at rock-it highly enough. Bill Baker, Owner, Consonant Skincare
Having had the pleasure of working with rock-it promotions on a number of projects over many years (including Festival Music House, Feist), I can say from experience that they are hands down my favourite PR agency in the city. If you're able to convince them to take your project on you will be better for it. Good luck. They're appropriately picky. Jeffrey Remedios, President, Universal Music Canada and Co-founder, Arts & Crafts
Why work for us?
Senior Executives:
Debra Goldblatt-Sadowski, President and Founder
Kate Makinson, Vice President
Current Job Openings:
Vender Score Card
Client Loyalty Score:
80% as of Dec 2018
Media Relations Score:
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