JPMorgan Chase consolidates its media agencies

December 31, 2020 Facebook Twitter LinkedIn Google+ Account Wins

JPMorgan Chase

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JPMorgan ChaseFollowing a global media review which started late September, JPMorgan Chase has concluded a global media review that looked at the financial services giant’s offline media buying business in the U.S., Northern Europe and Asia.

JPMorgan will split its media buying budget, managing its $200 million digital media account in house, and outsourcing the $218 million offline portion to agencies. 

Who has JPMorgan Chase selected as its agency of record?

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