Become a Sponsor

Our award programs present sponsors with a unique opportunity to demonstrate their commitment to recognizing and supporting excellence and innovation throughout the industry. Sponsoring an awards program will enable your organization to align itself with the values and philosophies of The Connected One, while showcasing your corporate identity, services and products. Sponsorship will further raise your organization’s profile and enhance your credibility with prospective clients, customers and industry peers. In short a sponsorship opportunity with The Connected One provides your company with the ideal means to reach its target clientele.

Benefits of being a sponsor

1. Increase brand visibility – When you sponsor one of our programs, you get to reach many more people than just those who attend on the day. Our events are promoted over many months across a range of communications channels, including email, direct marketing, social media, and through our partners as part of an integrated marketing plan. As a sponsor, your name and logo will be used during these outreach campaigns maximizing brand visibility.

2. Targeted marketing- Our programs have a high-quality audience of top-level executives, which sponsors get a unique opportunity to connect with. Sponsors can engage one-on-one with key decision makers relevant to their business. This is an opportunity to get right in front of your target market and reach numerous people who are interested in your products and services.

3. Benefits of early sponsorship – Your brand will be seen throughout our various awards and events, being a sponsor will make it easier for attendees that are keen to learn more about your business to come and find you. Sponsors will of course benefit from brand recognition at the event itself, but most of the brand exposure happens beforehand, as the event is being marketed.  There are also numerous opportunities post-event.   So, get more ‘bang for your buck’ by taking advantage of long lead-time marketing by securing a sponsorship opportunity early on.

4. Consumer perception – Customers will form a positive opinion of your business when it is linked to our award programs, which is a very high-profile, prestigious event. The association with The Connected One will enhance your business reputation and improve the way you are perceived by your target audience.

5. Generate strong business leads – – Attending in person as a sponsor gives you a privileged chance to learn more about actual and potential customers and promote your products and services to them. Sponsoring the The Connected One  Awards is a great way to generate quality leads because the event is attended by high level decision makers in relevant market sectors. Being an event sponsor also focuses a spotlight on you and your businesses, making it easier for opportunities to find you.

6. Social media strategy – By connecting with The Connected One on social media, sponsors can very easily find relevant audiences to target. When attendees share photos, quotes, videos, and blogs, you get exposure to much larger networks. User-generated content is proven to have a greater impact on customers.

7. Business relationships – Our programs offer a great place to find suitable businesses that you can collaborate with in the future. The benefits of sponsorship are almost endless if you put in the effort to forge long-term connections.

8. Positive publicity – Our awards help you generate a huge amount of publicity both locally and internationally. This is true not just in the days around the event, but in the months leading up to it, and afterwards. Sponsorship can help you generate a level of media coverage that might otherwise not have been available or would be extremely expensive if it were to be purchased.

9. Differentiating from competitors – The act of sponsoring one of The Connected One awards through an exclusive sponsorship is a significant way to differentiate yourself from competitors. Quite simply through being a sponsor at the Awards your name will stand out head and shoulders above the rest.

Upcoming Award Programs

2020 Awards Programs

  • Fastest Growing Awards - created to recognize those agenciespublishers and vendors who have successfully reached this milestone of rapid revenue growth between 2017 and 2019.
  • Black Excellence Awards - will recognize people across the marketing, public relations and technology industries who excelled to be at at the top of their game.  We will also recognize agencies and brands that are delivering on their promise to embrace a more diverse workplace.

2021 Awards Programs

Book a quick conversation with one of our Community Managers to talk about how to integrate your brand with one of our awards programs.