Welcome to The Connected One, a premium platform that connects buyers with the right sellers.

A daily source for the pulse on the advertising, marketing and public relations industries that helps connect decision makers with the right sellers.

Our history was born over a decade ago reporting on the advertising, marketing and public relations industries through our publications  PR In Canada and Profectio providing our readers business news that matters. This has allowed us to build a great network online and offline, connect businesses and the people behind them with introductions and pre-qualified business leads.

We aggregate and analyze data and news about the advertising, marketing, public relations and technology industry to help brands and agencies make better business decisions.

Questions Like:

  • Who are the top advertising and public relations agencies?
  • What are the most distributive technologies for our brand?
  • Who are the top marketers
  • What is our competitor’s strategy?
  • Which agency should we hire?

Our Community Managers use our platform to help our clients see the where the world is going tomorrow, today!
It is time to grow your business.

Over the years we have had the opportunity to build a great network online and offline.  This has also allowed us to help connect businesses and the people behind them with introductions and pre-qualified business leads, now we can connect you through our online platform.

The Connected One also provides:

News Coverage

Our platform covers news about the advertising, marketing and public relations industry. We provide up to the minute news on the top industry moves, news and trends that impact businesses around the globe.  Since 2010 our publications PR In Canada and Profectio have brought our readers business news that matters. Submit your news.


Everyday B2B buyers turn to The Connected One's marketplace to find products and services to solve their business problems.  Our Community Managers work directly with brands to recommend the right vendor based on their specific needs. Marketplace


We host various awards programs giving recognition to the top people and businesses across the world such as our NextGen awards or Social Media Success awards program.


We offer a ranking system to help buyers determine the best business solutions to meet their needs.  More details on The Connected One's ranking system.


Dave "The Connector" Forde has been involved in the technology industry across Canada for over 10 years in sales and marketing roles. Part of his passion is to connect people and help businesses grow. Chair and Founder of Toronto Tech Week and an Advisory Member for ICT Toronto, Dave also ran the largest association for Internet Marketing & Advertising professionals with over 7,000 members in Canada, then launched Profectio. Shortly after that he launched PR In Canada as the voice for the public relations industry in Canada. Over the years he has also spoken at a number of industry events and been a judge for various industry awards and competitions. He has often been called upon to help assist and advise startups and be their go to for market strategy.

Our Network of Business Sites

PR In Canada and Profectio are part of The Connected One network

PR In Canada

PR In Canada is the only independent publication dedicated to the Canadian public relations industry with fresh news and trends every day. We are the voice for the communications and public relations industry across Canada, sharing best practices, opinions, success stories and research that keeps the industry growing and connected.  Our annual awards include the Women In Communications & Marketing; Top 40 Under 40; NextGen Awards and Media Relations Awards.


Profectio, (latin for the source), the online publication dedicated to Canada’s online advertising and marketing industry.  Our purpose is simple, to be the voice for advertising and marketing professionals across Canada.  We share your opinions, thoughts, success stories and research that helps to keep the industry growing.