Sara Lee Frozen Bakery [TCO] announced an agreement to acquire Cyrus O’Leary’s Pies. The deal further accelerates Sara Lee Frozen Bakery’s plans of expanding their presence in the in-store bakery (ISB) category which began back in August 2019 with the acquisition of Superior Cake Products.
“We are delighted to add Cyrus O’ Leary’s extensive variety of delicious pies to our iconic product portfolio,” said Craig Bahner, Chief Executive Officer of Sara Lee Frozen Bakery. “As we look to expand our competitive presence in the ISB category, Cyrus O’Leary’s impressive 40-year pie legacy and their in-store bakery leadership will help us achieve our strategic growth plan and continue providing our customers with more irresistible indulgences.”
Barclay Klingel, CEO of Cyrus O’ Leary’s Pies will remain in his role, reporting directly to Craig Bahner.