Subaru Canada taps new advertising agency of record

SubaruSubaru Canada [TCO] has selected a new agency of record (AOR).  The new agency will be responsible for all elements of brand strategy, creative, digital and production for the automaker. OMD will continue to lead the automaker’s Canadian media planning and buying.–

A search for a new agency of record started back in November 2018.

Previous agency of record was Red Urban which shut down in early March.

Who has Subaru Canada selected as its new global agency of record?

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